Privacy Policy

Privacy Policy

Last updated: November 13, 2026

Shade Sunless Tanning Company, LLC, doing business as Shade & Seeker Beauty ("Shade & Seeker," "we," "us"), respects your privacy. This policy explains what information we collect through www.shadeandseeker.com (the "Site") and in our studio, how we use it, and the choices you have.

1. Information we collect

  • Information you give us: your name, email, phone number, billing and shipping address, appointment details, and messages you send us.

  • Client and intake information: skin type, allergies, sensitivities, or other health notes you share so we can provide a safe service.

  • Payment information: processed securely by our payment providers. We do not store full card numbers.

  • Automatic information: IP address, browser and device type, pages viewed, and similar data collected through cookies and analytics when you visit the Site.

2. How we use your information

  • To book, confirm, and remind you of appointments

  • To provide services safely and tailor them to your skin

  • To process payments, orders, shipping, and returns

  • To answer questions and provide customer support

  • To send promotions and updates if you opt in

  • To improve our Site and services, and to meet legal and tax obligations

3. How we share information

We do not sell or rent your personal information. We share it only with service providers who help us run our business, such as our website host (Squarespace), our booking and payment providers [list, e.g. Square, Stripe, Vagaro], shipping carriers, and email marketing tools. These providers may use your information only to perform services for us. We may also disclose information when required by law or to protect our rights and safety.

4. Cookies and analytics

Our Site uses cookies to keep it working, remember your preferences, and understand how visitors use it. You can block or delete cookies in your browser settings, but some features may not work properly.

5. Marketing emails and texts

If you sign up, we may send you emails [and text messages] about offers, events, and news. You can unsubscribe at any time with the link in any email or by replying STOP to any text. Message and data rates may apply. We will still send messages about your appointments and orders.

6. How long we keep information

We keep your information as long as you are a client and as needed for business, tax, and legal purposes. When it is no longer needed, we delete or securely dispose of it.

7. How we protect information

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

8. Children

Our Site is not directed to children under 13, and we do not knowingly collect their personal information online. Services for clients under 18 require a parent or guardian's consent.

9. Your choices and rights

You may ask us to access, correct, or delete the personal information we hold about you, or to stop sending marketing messages. Email hello@shadeandseeker.com and we will respond within a reasonable time. Depending on where you live, you may have additional rights under state law.

10. Changes to this policy

We may update this policy from time to time. Changes take effect when posted on the Site, and the "Last updated" date will change.

11. Contact us

Shade & Seeker Beauty 112 Cricket Avenue, Ardmore, PA 19003 610.757.8965 ยท hello@shadeandseeker.com